Proudly Presenting The Grand Prize Winner

In 2021, we launched the first Design Challenge, receiving dozens of remarkable and engaging concepts for themed entertainment experiences. In 2024, the Design Challenge continues to inspire a new wave of creativity, with exceptional entries from talented designers around the globe.

This year, we're excited to announce our grand prize winner, whose innovative concept has captivated our judges with its bold vision and imaginative storytelling, setting a new standard for the future of location-based entertainment experiences. Explore the winning entry below and see how they’ve pushed the boundaries of creativity to craft a truly groundbreaking experience.

orange star element highlighting the winning entry

Portal RidersRichard Hale

The Electric FactorySean LaRochelle

The Great Movie NightThibault Lièvre

I.D.E.A. ‘The Disappearance of the Gilded Gallion’Koen Huijben

Chronicle: of Coals and CokeMatt Georgel

Connection CourseElsa Karvanen

Gateways CinescapeAnthony Nardone

Biomes: A Global AdventureAlecsandro Vitale

STORYLINES – Mysteries that connectJessica Piatti

HAVENDaan van Genechten

About

Storyland Studios are a full-service experience design and strategy firm with offices in the US and Europe. We imagine, design, and create story-driven experiences that lift the Spirit.

Established in 2001, Thea Award-winning Storyland Studios follows the design principles of the original Walt Disney Imagineers. By collaborating closely with our clients and partnering with top IP owners, developers, and visionaries, we provide strategic design solutions that will bring stories to life in a consistent and connected way through Experience Design, Immersive Storytelling, and Exceptional Service.

With offices in California, Atlanta, Orlando and London, our team of talented professionals have significant experience designing and developing destinations, theme parks, museums, resorts, attractions and more around the world.

We help clients arrive at a story-driven Big Idea and shape it into incredible narratives that resonate with guests and users across the globe. Our collaborative process launches a journey through Strategic Storytelling to Master Planning and Production Design while aligning the creative efforts with your business goals and providing memorable guest experiences.